January 2024

As a startup founder in Canada, I observed a common consensus: build and test domestically, then expand to the U.S. This approach underpinned almost every startup’s fundraising strategy. Typically, a Series A or B investment round would be raised for “Market Expansion,” establishing a branch in the States, setting up the legal framework, and then

n my years navigating the exciting yet unpredictable path of startup entrepreneurship, I’ve come to recognize the profound impact of one crucial strategy: the business pivot. This concept, often overshadowed by more glamorous aspects of startup culture, has been a cornerstone of many successful ventures I’ve witnessed. Pivoting, or strategically altering your business course, is

So, you’re thinking about diving into the startup world? Great choice, but let’s get something straight first. Forget the traditional 9-to-5 grind. In the startup universe, it’s all about being smart with your time and energy. We’re not just sitting around watching the clock tick; we’re reinventing what productivity means. Also guess what? The big